Bidspirit auction | Vintage Bulova Fifth Avenue Excellency
Vintage Bulova Fifth Avenue Excellency Watch Presentation Box and Display Accessories - A vintage watch presentation set from the Bulova Excellency line, dating to the circa 1950s. This collection consists of a hinged presentation box and accompanying retail display components. The box features a cream-colored plastic base with a decorative vertically ribbed exterior. The lid and interior base are upholstered in deep purple velvet, while the inner lid is finished in purple satin. The set includes two metal-on-cardstock display tags and one standalone gold-tone metal brand nameplate. The display tags are printed with the Bulova shield, the price point of 71.50 over INC. FED. TAX, the Bulova brand name, Excellency in cursive script, and 21 JEWELS. The interior lid is marked with applied gold-tone letters spelling B U L O V A. This style of velvet-upholstered packaging was marketed by Bulova as the Fifth Avenue series. No timepiece is included with this lot. The item is in good vintage condition. The purple velvet surfaces show common signs of age, including surface crushing, minor fading, and accumulated lint. The cream-colored plastic base remains structurally sound with light surface scuffs consistent with handling. The metal display tags and brand nameplate exhibit minor tarnishing.