Bidspirit auction | Framed Calumet Baking Powder Cardboard

Framed Calumet Baking Powder Cardboard Store Display with Adjustable Price Wheels - This framed point-of-sale advertising display features a central printed cardstock sign for Calumet Baking Powder. The sign includes two integrated, mechanical rotating wheels that allow for the manual adjustment of prices for butter and eggs. The graphic composition features the Calumet Kid mascot on the left and an illustration of a sliced layer cake on the bottom right. The right side features a rendering of a Calumet tin, which includes a printed red and white logo of a Native American chief in profile. Text printed on the tin rendering reads CALUMET BAKING POWDER, CONTENTS 1 LB., NOT MADE BY A TRUST, and CALUMET BAKING POWDER CO. CHICAGO, U.S.A. The main body of the sign is printed in blue, yellow, and red with text reading Bake With CALUMET THE WORLD'S GREATEST BAKING POWDER and Sales 2 1/2 Times Those of Any Other Brand. The top portion features the headers BUTTER and EGGS above cut-out windows displaying the adjusted prices in cents. The cardboard advertising piece is mounted behind glass with a magenta and cream double mat within a black frame. The back of the frame is finished with a cardboard backing board secured by metal tabs and includes a hanging wire. Width: 20 1/4 inches Height: 16 1/2 inches.